How to use the “Larry King” secret to success

Thanks for all the requests to talk to my copywriter, Andre.

You can still get a free 30 min consultation with him – just reply back to this email.


Copywriting of course is all about using words to convey information, ideas, insight, entertainment.

So are interviews – especially when you get to talk to infamous people.

Like Richard Nixon for example.

Now for a couple of decades Larry King was one of the top talk show hosts in the country.

One day his producer told him he had landed an interview with former President, Richard Nixon, a very controversial figure at the time (I mean they don’t call you Tricky Dick for nothing – not to mention the whole watergate thing).

Well, Larry thought long and hard about how he could differentiate himself from every other interviewer.

He wanted to ask Richard Nixon a question that nobody had ever asked him before.

So when his show Larry King Live went on air, King asked him “the question” and Nixon INSTANTLY perked up.

Nixon said, “You know, Larry. Nobody has ever asked me that question.”

What exactly did King ask Nixon?

He asked, “President Nixon, where were you when President Kennedy was assassinated?”

Questions ARE the answer.

If you can take the time to ask interesting and thought provoking questions, you will get interesting and thought provoking answers.

Questions are the cornerstone of every business.

They are the tools you can use to not only get information but also persuade people to buy from you without having to sell.

With the right questions you can turn the dreaded price shoppers into loyal buyers.

With the right questions you can get amazing testimonials that convince prospects who read them to buy only from you.

The trick of course is knowing what the right questions are.

If you want to turn price shoppers who phone into customers in three minutes or less…

…then you will want to ask the simple questions you will find in the “Redprint”

If you want customers to give you amazing testimonials that convince prospects to only choose your company…

…then you want to get in on the Pilot Program my copywriter Andre is putting together.

He is looking for at least 6 -12 people to be part of a pilot program.

The great thing about being part of THIS pilot program is you get first crack at a whole bunch of outstanding benefits.

  • You get to learn the right questions to ask that get you drool inducing testimonials
  • You get to help create and shape the program with your valuable feedback
  • You get access to all future versions of the program even years later (so you can train your new employees).
  • It’s going to be really dirt, dirt cheap – pocket change really (and a mere fraction of the cost of what the final product will be after you help create it)
  • You get access to Andre to ask questions so he can help you make the system work for your company.

So if you are you intersted in being part of the pilot program then sign up ASAP to a special notification list while there is still room (you’re under absolutely no obligation).

Go here now:

Stephen Dusty Roberts